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Spotlight
A tribute to The King, Frank Grady

photo credit: Tyler Riewer
A fabulous party for a fabulous guy — last night’s celebration for Frank Grady’s retirement was awesome. Thanks to all of our guests who came and paid tribute to The King. For those who couldn’t make it we’ve got a Frank Fest photo gallery on our Facebook page.
On a sincere note, we would like to say thank you, Frank, for the years of friendship, guidance, wisdom and brilliance. We’re better people for knowing you and proud to be the company that bears your name.
Hearts to you, from your Griffins, past and present!
Becky Engel, Jan 27th, 2012 GB Lab Update: Twuffer By the Numbers
Happy New Year Twuffer! Since we launched our Twuffer application three years ago, we’ve been so excited by the response the application has seen. Here’s a little preview into what’s happening with our free tweet scheduler.

Thanks to the Twuffer community who continually gives us feedback on how to make this better. Your contributions have been invaluable.
Becky Engel, Dec 27th, 2011 Infographic: Social engagement ROI measured
A couple months ago there was a story floating around about how Morton’s Steakhouse delivered a steak to a passenger (Peter Shankman) landing at Newark Airport. They did so after seeing a tweet from Mr. Shankman, jokingly requesting one. The social and viral buzz that followed was nothing short of impressive, not to mention the goodwill that resulted for Morton’s.
It got us crunching some hypothetical numbers: what was the cost to Morton’s for proactively responding to that single tweet, and what was the soft ROI that resulted from their social engagement efforts?
It’s no way scientific, but here’s our infographic to illustrate what we came up with:
Just goes to show how effective online engagement can be. Consistently and authentically engaging with customers one-to-one online… rewarding loyal fans…real-time communication…that’s how you treat customers. We love it.
Becky Engel, Dec 1st, 2011 GB Makes Oregon Business 100 Best Companies list for 5th Time
We’re uncorking the champagne and raising a toast. Because for the 5th year in a row, Grady Britton has been ranked by Oregon Business magazine as one of the 100 Best Companies to Work for in Oregon in the small business category. This year we placed 31st. The best businesses attract the best people, reward them for their work, and nurture them to their full potential. According to the survey employees filled out, that’s exactly what makes Grady Britton such a great place to work. The company is committed to creating the kind of work-life balance, benefits, training and compensation programs for its employees – along with some very fun activities thrown in – that can compete with many larger companies in our industry. Above all, it’s committed to making sure that employees are recognized for their efforts and know how much they are appreciated.
joeyy, Mar 4th, 2011 