Maybe you know this guy. Maybe you are this guy…

Either way, First Independent can relate. And has a checking account with your name on it.

So there you are: stopped — sitting — in traffic, against your will, and it occurs to you that you really should be more in control of the situation.

“Mmmm, yes, so what if I am a Control Freak? Talk to me.” The perfect opening to… »

It’s one thing to say you’re different. It’s much better to show it:

How many Post-It ads do you ever see? Even in media, First Independent shows up differently—surprising and perfectly on-brand. GB Media pioneered this channel with several regional newspapers and has proven incredibly successful at driving awareness and action.

With the end of the Cold War, we were able to port this once highly classified apparatus over to our campaign’s microsite, where civilian Control Freaks of all kinds could gauge just how severe their condition was. That, and turn them into potential new clients for First… »