Bookmark Ideas: Boosting Online Traffic, Conversions
Hey gang, it’s the next installment of December Content U here at GB, courtesy of MarketingProfsU. This installment comes from a session we heard yesterday that had our Delicious tag button burnin’.
John Jantsch of Duct Tape Marketing shared his list of must-have online resources for driving website conversions. Herewith, his list of essential tools:
For content subject matter inspiration, try:
- Delicious
- Google Reader
- Stumble Upon
- Google Keywords
- SmartBriefs from any industry topic of relevance
RSS Aggregators/Readers:
To better understand and nurture your web traffic consider:
- Unbounce: a simple landing page building tool/service (of course you could call GB too)
- Flowtown: provides a social graph of your web visitors after you collect an email address.
- SendPepper: auto-follow-up message generator, via email, print or electronic direct mail.
For online slidecasts:
John also gave a tip we felt was share-worthy, since we get asked this question frequently. If you want to customize and self-filter an RSS feed on your site, try this: tag any online mentions you find worthy of your RSS feed, tag it w/ a Delicious tag, and then use that Delicious tag to feed in the hand-picked results you want to feature in your RSS feed.
Tags: content strategy, P.R., social, social strategy, tools, twitter, website
One Response to “Bookmark Ideas: Boosting Online Traffic, Conversions”
Leave a Comment
Becky Engel, Dec 10th, 2010 
Piling on the tip wagon here…
I’m a big Delicious fan. I’ve connected the RSS feed for my Delicious bookmarks to my social presence. So, when I bookmark something (on any device), it’s announced to my followers/friends too.
http://delicious.com/daynw